Amazon

Amazon strategy, setup and optimization for the European and international market. From A+ content to Sponsored Ads.

What does Amazon marketing involve?

Amazon is the largest e-commerce platform in the world and offers enormous opportunities for European and international sales. However, succeeding on Amazon requires specialist knowledge of the A9 algorithm, Sponsored Ads, A+ Content, Brand Registry and fulfillment options like FBA (Fulfilled by Amazon).

We optimize your Amazon presence on all fronts: product listings with the right backend keywords and search term optimization, compelling A+ Content that distinguishes your brand, Sponsored Products and Brands campaigns that generate profitable traffic, and a Brand Store that professionally showcases your full range.

Selling internationally on Amazon brings extra complexity: different marketplaces (DE, FR, IT, ES, UK), translated listings, local competitive analysis and cross-border logistics. We manage the entire process so you can focus on your product and brand.

What we do

  • Amazon SEO and listing optimization
  • Sponsored Products, Brands and Display Ads
  • A+ Content and Brand Store
  • Amazon FBA strategy
  • International Amazon management

Why Bezza Media for Amazon?

Our SEO background gives us an edge on Amazon. Amazon's A9 algorithm is essentially a search engine - the same principles of keyword research, relevance and conversion optimization that we apply daily for Google also work on Amazon.

We treat Amazon as part of your total e-commerce strategy. Your own webshop, Bol.com and Amazon are not competing channels but complementary sales points. We ensure consistent branding, optimal inventory planning and fair channel comparison.

We work data-driven. Every advertising euro is accounted for, every listing change is measured on impact. You get clear reports on ACoS, ROAS, organic rankings and total marketplace revenue.

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