Strategic Advice Ads & Social
Strategic guidance on advertising and social media. We advise, execution runs through specialized partners.
What is strategic advice for ads & social?
Strategic advice for ads & social media helps you make the right choices in paid advertising and social media marketing. Which channels suit your audience? How do you allocate your budget optimally? Which KPIs should you measure? We provide the strategic layer - execution runs through specialized partners.
We analyze your market, audience and competitors to determine which channels (Google Ads, Meta Ads, LinkedIn, TikTok) deliver the most impact for your specific situation. Then we draft a budget allocation, define measurable objectives and build a KPI framework that allows you to objectively assess performance.
Important: Bezza Media does not execute Google Ads or social media campaigns itself. We leave that to specialized partners whom we select and direct for you. We oversee the strategy, monitor results and adjust where needed. This gives you the benefit of specialized execution and independent strategic oversight.
What we do
- Advertising strategy and channel advice
- Social media strategy
- Budget allocation and planning
- KPI framework and measurement plan
- Partner selection and guidance
Why Bezza Media for ads & social strategy?
Our independence is our strength. Because we do not execute ads, we have no interest in increasing your advertising budget. Our advice is objective and aimed at maximizing your total marketing return - sometimes that means investing more in SEO and less in ads.
We understand the complete picture. Paid campaigns do not exist in isolation from your website, SEO strategy and content marketing. We ensure all channels are aligned: landing pages convert, targeting aligns with your SEO strategy and content is consistent across all channels.
Our partner selection is careful. We only work with proven ads and social media agencies that we know personally. We monitor their performance and switch if necessary. You always have an independent party watching over and protecting your interests.
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Get in touch today for a free consultation about the possibilities for your business.
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